Numerous A2P SMS providers have direct connections with Mobile Network Operators (MNOs), which are typically the most profitable routes. Offering A2P services for enterprise customers, they can also receive traffic from SMS aggregators. However, in case of transmitting low-quality traffic like fraud, phishing, or spam, they run the risk of losing their profitable routes as MNOs may block them.
Unsolicited messages sent to a large number of end-users, often resulting in complaints to the operator
Fraud traffic managed by SSA
Skyward SMS Antifraud (SSA) is a cloud-based solution that helps A2P SMS providers protect their valuable routes by checking all SMS messages instantly and automatically blocking any suspicious traffic.
Messages with casino or betting content, restricted or prohibited
based on country regulations
Messages sent by attackers
in an attempt to obtain
confidential user data